Second spot of the Pontiac campaign directed by Pleix. This time a 30 seconds featuring my little light friends which I started developing for the “Worlds” commercial of the same campaign. I CG lead this project over at Mill London. I animated and rendered all the swarming action and light interactions with car and environment. It took me some heavy development to create a swarming rig that could be easily controlled and choreographed chasing the car around the city.
Agency: BBH
Prodction Company: Blink
Director: Pleix
Post Production: The Mill London